President’s News letter for May

image  We had an excellent meeting in April. It was fun, which we all needed as the meeting fell on 15 April, and it was informative. Who says you can’t have a few laughs and learn something at the same time? Our first speaker was Julianna Silva who told us how to identify or define our ideal customer. While this was a shortened process due to time constraints, we all got a really good idea of how to determine their Buyer Personas. WESST is a great organization which offers training and consulting to help businesses such as our NAWBO businesses to grow.  And go to WESST’s website ( to check out what they have to offer. I can attest to the quality of WESST services. I have taken several courses there and plan to strengthen my business education again this year.

Our second speaker was Stacy Sacco, the networking king, talk about connecting. He included a comprehensive list of resources. And if there is anyone in all of New Mexico who has his finger on the pulse, it is Stacy. Thank you Julianna and Stacy for speaking to NAWBO NM.

We have initiated a new mini event. On the second Wednesday of each month, the board has a meeting at the hotel from 3:30 to 5:30. After the board meeting we convene to the bar for Shirley Temples and adult beverages where we get to know each other better. We want to spread the comradery beyond the board to our members and get to know you better. As board members of NAWBO we hear about different opportunities in the business community. Often times, these opportunities are not well known. It is our job to let you know what they are BUT we need to know more about you, your business and your goals and dreams. So plan to drop by on the second Wednesday of the month at 5:30 at the hotel. We would love to get to know you better.

In May we are having our third annual Go Global with NAWBO. It takes place on a different day, at a different location and at a different time – so check out the details. Hope to see you there.

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